There is a distinct shift in how we view the bridal trousseau. The "less is more" memo that dominated recent seasons is being archived in favour of the complete bridal set. But don’t mistake this for a return to the overwhelming, uncurated layers of the past. Today’s maximalism is about a strategic play on proportions and a deep respect for craftsmanship. Brides are reclaiming every category—from the matha patti to the waistband—but they’re doing it with a lighter, more architectural touch.
Why is this all-in approach valid now? Because it’s no longer about tradition for tradition’s sake but also about personal style. We’re seeing these expansive jewellery sets styled against sleek, structured blouses and clean-cut silhouettes, allowing the jewels to act as the primary texture of the look. By choosing pieces with vibrant gemstone pops—think rubies and emeralds—and updated, modular proportions, the modern bride ensures her adornment feels relevant. It’s a move toward being "fully adorned" without being weighed down.
The blueprint for impact
When we look at the way heritage brands are being styled for the season’s most-watched weddings, the trend becomes clear. Birdhichand Ghanshyamdas has become a reference point for this balanced grandeur. We saw Alia Bhatt anchor her look with a classic Polki choker, where the soft fringe of Basra pearls provided a movement that lightened the visual weight of the diamonds. In a similar vein, Janhvi Kapoor embraced the scale of a scalloped Polki neckpiece, but by mirroring the geometry in her oversized chandelier earrings and adding a delicate gold haathphool, the look remained cohesive. Both instances prove that when the colour palette is grounded—be it in rose gold or ivory—the jewellery can occupy more space without losing its sophistication.
