House On The Cloud’s Siddharth Sharma on how to nail your wedding photography

The wedding photographer/videographer, planner and stylist are right up there on that MVP list alongside your emotional support bridesmaid/groomsman and bottle of tequila. This is the insider crew that makes or breaks your wedding today. Read on for the dos, the don’ts and everything in between from India’s leading wedding insiders...

Remember the recently viral Rashmika Mandanna and Vijay Devarakonda internet-breaking, godlike aesthetic captured in perfectly ethereal sunlight, or that singular image of the all-ivory Alia Bhatt and Ranbir Kapoor trapped in the most intimate yet made-for-camera love gaze, or the candid, joyous glamour of Sobhita Dhulipala being drenched in flowers at her haldi. Obviously yes, coz it’s pinned on almost every wedding vision board in current existence. Meet Siddharth Sharma, founder and director of House On The Clouds and maker of some of India's most memorable wedding moments. Here’s the how and why behind making that perfect bridal shot.

Your signature aesthetic: “It's somewhere between two approaches. One is rooted in quiet observation, capturing moments as they naturally unfold. The other allows for interpretation and expression when the moment calls for it. We’re constantly moving between these two worlds, responding to what feels right for each wedding, while always keeping emotion at the centre of it all.”

Rashmika and Vijay’s wedding USP: “Every wedding carries its own soul and emotional rhythm; what truly stood out here was the sense of ease and intimacy. It felt deeply personal and incredibly present, and that naturally shaped the way we experienced and documented it.”

That viral Shiv-Parvati coded shot: “There wasn’t a conscious attempt to create something like that; it was a moment that came together organically. The light, the setting, and their presence aligned in a way that felt instinctive rather than constructed. Often, certain frames take on a larger meaning in hindsight. In the moment, the focus is simply on being present and attentive, allowing things to unfold naturally rather than trying to anticipate a ‘perfect’ shot.”

The 3 milestone weddings you've shot: “Love in the Second Innings" was one of our earlier defining projects—it felt ahead of its time, centred around the idea of finding love again. It pushed us to move beyond the obvious and explore storytelling that was more layered and deeply personal. 

During the pandemic, Chiffon, a backyard project, became another pivotal moment. Born out of stillness, it reflected intimacy and connection within confined spaces, showing us how meaningful stories can exist even in the quietest environments. 

And then, of course, the Alia Bhatt–Ranbir Kapoor wedding. In many ways, it changed the course for us, not just in terms of visibility, but in how our approach began to resonate with a much wider audience.”

The perfect wedding photo brief should be: “Not complicated. The best place to begin is by understanding what truly matters to you—the mood you’re drawn to, the people you want to remember, and how you want the day to feel when you look back at it. Beyond that, it’s about finding a photographer whose work you genuinely connect with and trusting them. The more honest and comfortable you are, the more naturally the story unfolds.”

The mistake couples should avoid with their wedding photography: “I wouldn’t call it a mistake, but sometimes couples tend to focus on trends or individual standout images rather than looking at the photographer’s work as a whole and how consistently they tell a story. It really helps to choose someone whose overall perspective resonates with you. Once that connection is in place, trust becomes key, that’s what allows the work to feel natural, cohesive, and honest.”

The wedding photo trend you’re over vs. the one you’re loving right now: “We’ve always found ourselves moving away from trends that feel overly constructed or driven purely by how they’ll perform online. Anything that takes away from the authenticity of a moment tends to lose its meaning over time. What feels far more exciting right now is a return to honesty, work that is intuitive, less staged, and rooted in real emotion. That’s the kind of imagery that truly stands the test of time.”