The internetâs got a sense of humour, even if itâs a little savage. For eons, everyone has been describing everything they somewhat likeâclothes, products, homestays, habits, lifestylesâas âchicâ to convey the impression that they have taste. So much so that in newsrooms the word entered the list of banned adjectives, joining the likes of âdelectableâ, âmouthwateringâ and other obnoxious qualifiers. Naturally, the internet decided to kill it properly. Enter the viral âkinda chic toâ posts, which rebranded the most mundane, quirky things and situations as aspirational in yellow font. They are silly and strangely specific, and the 1,00,000-plus posts and Reels symbolise a collective itch to saturate its use till the word loses meaning (again).
The latest thing to get the âchicâ treatment? The humble stainless-steel thali. These Indian home kitchen staples are now being sold as âchrome platesâ for upwards of âč600, finding new audiences overseas as, of course, âtable decorâ. Itâs the same plate your mother would hand you with two rotis and a stern reminder to eat your veggies. Kinda chic to eat out of a thali, no?