Perfume

Smell good enough to gobble up

Astha Suri of Naso Profumi wants young shoppers to rethink what attar means

Our list of 2024’s most delicious, inviting, and other-wordly fragrance launches is where your search ends

The head perfumer at Hermès talks about her unique job, daily rituals, and Barénia, her first chypre fragrance for the house that’s been a decade in the making

Notes of chocolate barfi wafting in through the door? That’s not the dessert spread

Teenage boys are buying expensive cologne. And influencers like Jatin Arora are helping them pick the one with the most rizz