When I catch Dubai-based fashion curator and stylist Mukta Shahdadpuri, she’s prepping for the next edition of The Collective, the luxury pop-up show she co-founded in 2019. This time, the shopping experience spotlights brands such as Aseem Kapoor, Kanika Goyal, and Punit Balana in the lead-up to Diwali. It’s a space that Shahdadpuri knows well, having founded The Style Circuit, a personal styling and fashion consultancy service, many years ago.
Born and raised in Lagos, Shahdadpuri moved to Ohio for university, where she studied Economics and Psychology, before settling in Dubai in 2009. She began styling private clients as a passion project, which turned into a full-fledged business. Through her styling work, she noticed a gap in the market. “I have always loved discovering new and exciting brands. I realised there was so much hidden talent that people in the UAE weren’t aware of or simply had no access to,” says the mother of two girls. Her first show included Amrapali and Masaba; since then, much of her work has revolved around introducing Indian labels to the UAE and vice versa.
The cross-pollination is visible in her wardrobe too, which is a mix of Dubai-based and Indian designers. There are sharp, tailored pieces from Bouguessa, fluid separates from Dima Ayad, sexier propositions from Lama Jouni, and print and proportion play from Mrs. Keepa, alongside craft-led basics from Indian labels like Jade by Monica and Karishma and Aikeyah. It’s what makes Shahdadpuri’s style stand out, especially on social media, where an aesthetic homogeneity seems to prevail.












