Can fashion inspire positive community action? According to designer Anita Dongre, who over the weekend returned with the second edition of Rewild, her fashion fundraiser to support animal welfare and ecosystem conservation, the answer is clear. “For me fashion is a platform, and Rewild is to remind India and the world that the planet is not just for us human beings alone. It’s to remind us that co-existence is the way forward, that true luxury is rooted in responsibility and compassion,” she told The Nod after a fashion show held at the grand Lukshmi Vilas Palace, Vadodara.
Dongre is seated alongside her co-host, the Maharani of Vadodara, Radhikaraje Gaekwad, who has worn Dongre’s clothes before and who has her own reasons for supporting the cause. “I was born in a family of a conservationist; my dad [Dr Ranjitsinh Jhala] is one of the living legends of wildlife conservation, the first Director of Wildlife Preservation in India. He was responsible for creating 11 national parks and eight sanctuaries, and much of my childhood was spent in the forest, so I naturally gravitate towards nature and ecology,” she says.
The fashion show was one aspect of the Rewild initiative, serving as a fundraising platform for the brand alongside enabling other patrons to support a group of carefully chosen, high-impact organisations. These include the Nature Conservation Foundation, Wildlife Conservation Trust, and Friendicoes SECA—all of whom champion causes close to Dongre’s heart.













